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EP91: Community as Marketing? w/ Whitney Raver
Manage episode 324977513 series 2524108
Content provided by Beth McIntyre. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Beth McIntyre or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Manage episode 324977513 series 2524108
Content provided by Beth McIntyre. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Beth McIntyre or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today we’re joined by Whitney Raver, Director at EnrollBoom. On the show today, Whitney shares the biggest challenges she experienced whilst monetizing her community, the intersection between community and marketing and why she personally interviews each new community member. Whitney also shares how she limits churn, who in the community world she would love to take for lunch (not who you would expect!) and how Whitney uses a free Facebook community to build relationships with members.
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Similar to The Community Corner with Beth McIntyre
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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