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EP94: How Facebook Empowers Community Builders w/ Logan Johnston
Manage episode 324977510 series 2524108
Content provided by Beth McIntyre. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Beth McIntyre or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today, we’re joined by Logan Johnston, Community Manager, Community Partnerships Team at Facebook. In this episode, Logan describes how their team at Facebook identifies, trains, and supports community builders to maximize their social impact. He also shares which community metrics Facebook monitors and how they empower group managers with learning resources, tips, and tricks. Whilst an increasingly larger number of brands are beginning to realize the benefit of creating and engaging in communities, Logan shares that the true power of community in the creator economy is yet to be realized. Logan then goes onto cover what community builders can do to keep their communities engaged beyond video calls.
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Manage episode 324977510 series 2524108
Content provided by Beth McIntyre. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Beth McIntyre or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today, we’re joined by Logan Johnston, Community Manager, Community Partnerships Team at Facebook. In this episode, Logan describes how their team at Facebook identifies, trains, and supports community builders to maximize their social impact. He also shares which community metrics Facebook monitors and how they empower group managers with learning resources, tips, and tricks. Whilst an increasingly larger number of brands are beginning to realize the benefit of creating and engaging in communities, Logan shares that the true power of community in the creator economy is yet to be realized. Logan then goes onto cover what community builders can do to keep their communities engaged beyond video calls.
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Similar to The Community Corner with Beth McIntyre
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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