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Ep. 135 - Exponential Growth Through a Customer First Philosophy
Manage episode 419231824 series 3251179
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In this week's episode of The Conference Room, host Simon Lader sits down with Colby DeRodeff, cybersecurity leader, investor, and entrepreneur. Colby shares his journey from the dot-com era to co-founding Abstract Security and discusses the challenges and lessons learned in the cybersecurity industry.
00:30 - 02:11 - Colby DeRodeff Background
02:11 - 00:05 - Early Days at Excite
05:48 - 10:47 - Category Creation and Market Positioning
10:47 - 18:11 - Fundraising in Emerging Markets
18:11 - 25:46 - Lessons Learned and Customer Success
26:19 - 26:53 - Adding Value in Stages
26:53 - 27:51 - Freemium Strategies in Product Led Growth
31:16 - 35:26 - Challenges in Next Gen SIM Solutions
41:39 - 44:26 - Three Tips for Success in Cybersecurity Space
To learn more about Colby DeRodeff please visit his Linkedin Profile
To learn more about Abstract Security, please visit their website
YOUR HOST - SIMON LADER
Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and lead generation consultancy Flow and Scale. Since 1997, Simon has helped cybersecurity vendors to build highly effective teams, and since 2022 he has helped people create consistent revenue through consistent lead generation.
Get to know more about Simon at:
Website: https://simonlader.com/
Twitter: https://twitter.com/simonlader
LinkedIn: https://www.linkedin.com/in/headhuntersimonlader/
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