86. The Connection Between On-Camera and Off-Camera Confidence in Your Business with Lisa Haukom

The Corporate Side Hustler

Raise your hand if you’ve ever felt uncomfortable or even embarrassed in front of the camera. How about if you’ve ever looked at a photo of yourself that you didn’t even recognize? I don’t know about you, but I’ve got two hands raised! In the age of social media, showing your face online has become a large part of being a business owner. Your audience wants to get to know the person behind the business, but what happens when you lack confidence in front of the camera and how does that translate into how you run your business?

Today, my guest Lisa Haukom is sharing her journey through imposter syndrome and how a 30-day self portrait challenge helped her to increase her confidence both on and off screen. Lisa is a brand advisor and virtual photographer. True to her human design as a Generator, she is a four-time business owner, holds a culinary degree and has an innate talent for seeing beauty in what others have missed. She helps busy entrepreneurs share daily images with their audience by offering virtual photoshoots and self-portrait support to create a library of ready to post, custom content. Lisa takes us through three stages of moving through imposter syndrome while taking back our on-screen confidence. This episode is filled with great tips and insight, so get your notebooks ready. Tune in now!

Episode Highlights

• How a 30-day challenge helped Lisa get more confident in front of the camera (7:25)
• The science behind why we don’t often recognize ourselves in photos (16:06)
• Stage One: Understanding that it is not personal (19:09)
• Stage Two: Finding inspiration with your anchor words (20:24)
• Stage Three: Keep it going! (27:38)

Thank you for tuning in this week! If you enjoyed this episode, please leave a review and subscribe for more on how to build your authority and audience on the gram while juggling all the things and other tips on building your side-hustle from myself and our amazing guests!

Connect with Lisa Haukom:

• 5 Easy Steps to Optimize Your Instagram Freebie: https://view.flodesk.com/pages/61ba236b3d946afb20c71def
• Self-paced course Confidence on Camera Prep (special 20% savings for listeners!): https://thegoldenbrand.podia.com/confidence-on-camera-prep?coupon=SIDEHUSTLE
• All In Membership Community: https://www.thegoldenbrand.co/membership
• https://www.thegoldenbrand.co/
• https://www.instagram.com/the_golden_brand_co/

Connect with Lisa Rigoli:

• http://www.thecorporatesidehustler.com/bingeworthy
• https://www.thecorporatesidehustler.com/podcast
• https://anchor.fm/thecorporatematchmaker
• https://www.instagram.com/thecorporatesidehustler