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Revitalizing Retail Spaces: A Winning Approach
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In this episode of The Creative Viz Podcast, Scott Baumberger speaks with Alicyn Emerick, Director of Marketing and Communications at Greenberg Gibbons in Baltimore, Maryland. Alicyn discusses the company's strong focus on retail and mixed-use development, emphasizing the recent growth and success in leasing momentum. She shares insights into Greenberg Gibbons' strategy of revitalizing distressed properties and expanding into new markets across the East Coast. Alicyn highlights the importance of experiential retail, community involvement, as well as the role of architectural visualization (archviz) in their projects. She also touches on the use of AI tools in marketing and tenant engagement, and shares a success story from the Sea Turtle Marketplace project in Hilton Head, South Carolina.
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