))
Why A Strong Brand Isn't a Luxury but a Necessity
Manage episode 410764372 series 3193610
Content provided by Andrea Belk Olson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andrea Belk Olson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Who invented the light bulb? Of course, you'd say Thomas Edison. But what you may not realize is that Edison did not invent the light bulb. It was actually invented by Joseph Wilson Swan and Henry Woodward. What Edison did really well was commercialize the invention. But why do we always think of Thomas Edison first? Of course, he was a prolific inventor, but more importantly, he built a recognizable and resonating brand.
151 episodes
Share
