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Loyalkaspar's Beat Baudenbacher on the Power of Symbols
Manage episode 270042531 series 1458929
Content provided by The Daily Brief Podcast | Promax. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Daily Brief Podcast | Promax or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
It’s arguably been a summer of symbols, starting with the death of George Floyd on Memorial Day, rejuvenating the #BlackLivesMatter movement; to watching the simple face mask become the symbol of a nation divided; to seeing iconic but problematic brands, such as Aunt Jemimah, Uncle Ben, the Washington Redskins and several more get pulled from their previously public-facing positions.
What it all proves is that symbols have power and that people need to think about the nuances of what those symbols mean before just blithely accepting them. In a conversation recorded just after July 4, Loyalkaspar Chief Creative Officer Beat Baudenbacher joins to talk about the power of symbols and what that power means for brands. rjhxEzyE92abvR2yts1C
…
continue reading
What it all proves is that symbols have power and that people need to think about the nuances of what those symbols mean before just blithely accepting them. In a conversation recorded just after July 4, Loyalkaspar Chief Creative Officer Beat Baudenbacher joins to talk about the power of symbols and what that power means for brands. rjhxEzyE92abvR2yts1C
102 episodes
Share
Manage episode 270042531 series 1458929
Content provided by The Daily Brief Podcast | Promax. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Daily Brief Podcast | Promax or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
It’s arguably been a summer of symbols, starting with the death of George Floyd on Memorial Day, rejuvenating the #BlackLivesMatter movement; to watching the simple face mask become the symbol of a nation divided; to seeing iconic but problematic brands, such as Aunt Jemimah, Uncle Ben, the Washington Redskins and several more get pulled from their previously public-facing positions.
What it all proves is that symbols have power and that people need to think about the nuances of what those symbols mean before just blithely accepting them. In a conversation recorded just after July 4, Loyalkaspar Chief Creative Officer Beat Baudenbacher joins to talk about the power of symbols and what that power means for brands. rjhxEzyE92abvR2yts1C
…
continue reading
What it all proves is that symbols have power and that people need to think about the nuances of what those symbols mean before just blithely accepting them. In a conversation recorded just after July 4, Loyalkaspar Chief Creative Officer Beat Baudenbacher joins to talk about the power of symbols and what that power means for brands. rjhxEzyE92abvR2yts1C
102 episodes
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Similar to The Daily Brief Podcast | Promax
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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continue reading
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…
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The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
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continue reading
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