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The Little Things

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Manage episode 239817126 series 2519728
Content provided by Fifteen4. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Fifteen4 or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This one’s about: The attitude adjusting powers of Woodford Reserve, the party scene in airport terminals, and moments of clarity in a P.F. Chang’s. What’s the ROI of a smile? How can anticipation and spontaneity take your brand from respected to preferred? Today, Steve and Emily discuss how the smallest moments can have the biggest impact.


Resources mentioned in this episode:

The Culture Blueprint by Robert Richman

Delivering Happiness: A Path to Profits, Passion, and Purpose by Tony Hsieh

How I Built This with Guy Raz | Zappos: Tony Hsieh

The Advantage: Why Organizational Health Trumps Everything Else in Business by Patrick Lencioni


Ideas to get you started on some little things:

Personalization

Anticipation

Familiarity

Empathy

Complimentary goods/services

Establishing trust



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

22 episodes

Artwork
iconShare
 
Manage episode 239817126 series 2519728
Content provided by Fifteen4. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Fifteen4 or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This one’s about: The attitude adjusting powers of Woodford Reserve, the party scene in airport terminals, and moments of clarity in a P.F. Chang’s. What’s the ROI of a smile? How can anticipation and spontaneity take your brand from respected to preferred? Today, Steve and Emily discuss how the smallest moments can have the biggest impact.


Resources mentioned in this episode:

The Culture Blueprint by Robert Richman

Delivering Happiness: A Path to Profits, Passion, and Purpose by Tony Hsieh

How I Built This with Guy Raz | Zappos: Tony Hsieh

The Advantage: Why Organizational Health Trumps Everything Else in Business by Patrick Lencioni


Ideas to get you started on some little things:

Personalization

Anticipation

Familiarity

Empathy

Complimentary goods/services

Establishing trust



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

22 episodes

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