How to Fully Craft Your Client Journey: Part 2 with Brittany Farinas

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How to Fully Craft Your Client Journey: Part 2 with Brittany Farinas

In the concluding episode of Season 1, John McClain celebrates the one-year anniversary of 'The Designer Within' podcast and shares exciting plans for Season 2.
John then dives into part two of his insightful interview with Brittany Farinas. Brittany emphasizes the importance of maintaining direct client communication, effective project intake processes, client expectation management, and the integration of custom furniture. They also discuss business scaling strategies, outsourcing procurement, and the critical role of client vetting to ensure the right match between designer and client. Brittany shares how she remains hands-on with initial client interactions and her philosophy on balancing systematic processes with fluid client experiences. The conversation highlights the significance of transparent communication and how to manage and delegate tasks efficiently within a design business.

01:22 Celebrating One Year of Podcasting

01:55 Season Two Announcements

04:01 Part Two of the Interview with Brittany Farinas

04:25 Maintaining Client Communication

05:56 Handling Project Hiccups

09:40 Balancing Systematic and Fluid Processes

12:25 Customizing Client Experiences

17:35 Team Dynamics and Client Matching

20:34 Finding the Right Clients

23:24 Client Communication and Delegation

23:41 Hiring and Team Strengths

24:24 Procurement Process and Outsourcing

26:57 Financial Management in Procurement

33:22 Business Perception and Social Media

35:46 Future Plans & Custom Furniture

41:40 Finding & Working with Vendors

More On Brittany:
House of 1 Website: https://www.houseof1.com/
House of 1 Instagram: https://www.instagram.com/houseofone_/
Brittany Farinas Instagram: https://www.instagram.com/brittanyalexa_/

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For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
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Chapters

1. Introduction (00:00:00)

2. Celebrating One Year of Podcasting (00:01:22)

3. Season Two Teasers and Announcements (00:01:55)

4. Part Two of the Interview with Brittany Farinas (00:04:00)

5. Maintaining Client Communication (00:04:55)

6. Handling Project Hiccups (00:05:56)

7. Balancing Systematic and Fluid Processes (00:09:40)

8. Customizing Client Experiences (00:12:25)

9. Team Dynamics and Client Matching (00:18:38)

10. Finding the Right Clients (00:21:37)

11. Client Communication and Delegation (00:24:27)

12. Hiring and Team Strengths (00:24:44)

13. Procurement Process and Outsourcing (00:25:27)

14. Financial Management in Procurement (00:28:00)

15. Business Perception and Social Media (00:34:25)

16. Future Plans and Custom Furniture (00:36:49)

17. Finding and Working with Vendors (00:42:43)

18. Conclusion and Contact Information (00:44:56)