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The Magic and Logic of Marketing with Customer Obsession with Akankshaa Dalal
Manage episode 373058152 series 3457665
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In this episode we discuss:
1. Importance of having a customer hook and leveraging data
2. Why Marketers need both IQ and EQ to connect with their consumers
3. How to elevate the customer experience and Journey
4. Balance between - Magic & Logic
About the guest:
Aakansha Dalal is a Brand & Service Marketing Lead in India for Amazon Prime Video. Previously she has worked with L’Oréal and Unilever in brand & marketing role.
To listen, download Bingepods on iOS or Android. subscribe or follow wherever you listen to your podcasts. New episode drops every Wednesday.
Connect with me on: LinkedIn | Instagram
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