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Why is site speed important in digital marketing?
Manage episode 319168306 series 3310264
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Site speed and performance are becoming more and more important. There are many reasons for that, but the most important are:
- Making visitors wait even 4-10 seconds for a page to load will likely lead to a lost conversion.
- All search engines consider site speed as a ranking signal.
- No one wants to wait.
- Our attention span is getting shorter.
- We want everything now.
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