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#22 - Sam Glassenberg :How video games are transforming healthcare
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Video games have obviously taken the world by storm. But when most people think of video games they think of something folks do as purely entertainment, with little practical value to their lives. But the promise of games goes way beyond mere distraction - the modalities and mechanics of games can actually be used to develop skills in ways that would be impossible to acquire otherwise.
My guest today is Sam Glassenberg, and after earning his stripes as a game developer at LucasArts and Microsoft, he stumbled almost by accident upon an opportunity to help doctors become much better at their jobs. The result was Level Ex, a gaming company that helps surgeons and other physicians improve through simulations of real world medical situations. Today he has over 500,000 medical professionals playing his games regularly.
In this episode we discuss the origins of Level Ex, how Sam things about game mechanics to drive user adoption, why these types of games offer unique advantages in terms of user adoption and monetization, the future of VR and much more.
For more ideas on how to transform your organization through growth-based innovation, visit us at www.digintent.com. And if you enjoyed this episode we'd love a review!
46 episodes
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on February 27, 2024 02:34 ()
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 251073626 series 2451492
Video games have obviously taken the world by storm. But when most people think of video games they think of something folks do as purely entertainment, with little practical value to their lives. But the promise of games goes way beyond mere distraction - the modalities and mechanics of games can actually be used to develop skills in ways that would be impossible to acquire otherwise.
My guest today is Sam Glassenberg, and after earning his stripes as a game developer at LucasArts and Microsoft, he stumbled almost by accident upon an opportunity to help doctors become much better at their jobs. The result was Level Ex, a gaming company that helps surgeons and other physicians improve through simulations of real world medical situations. Today he has over 500,000 medical professionals playing his games regularly.
In this episode we discuss the origins of Level Ex, how Sam things about game mechanics to drive user adoption, why these types of games offer unique advantages in terms of user adoption and monetization, the future of VR and much more.
For more ideas on how to transform your organization through growth-based innovation, visit us at www.digintent.com. And if you enjoyed this episode we'd love a review!
46 episodes
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