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#20 - Jennifer Fitzgerald: Managed marketplaces

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Content provided by Sean Johnson @ Manifold. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sean Johnson @ Manifold or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Many of the students in my class at Kellogg come from the world of big consulting, but have been bitten by the startup bug. But how do you successfully leave the relatively stable, comfortable, prestigious walls of corporate America and successfully launch your new venture?

My guest is Jennifer Fitzgerald, and after helping financial services organizations as a consultant at McKinsey, she are her colleague took the plunge to start Policygenius, an online managed marketplace for insurance.

In this episode we discuss the genesis of Policygenius, how she systematically de-risked the idea early on, how she managed to build both sides of her marketplace business without heavy reliance on paid acquisition, and much more. We also get into her advice for folks lookin to take the plunge themselves, strategies for executing at a high level, for recruiting early team members, and for leveling up yourself as your organization starts to scale.

For more ideas on how to disrupt your own industry, visit us at www.digintent.com. And if you enjoyed this episode, please leave a review!

  continue reading

46 episodes

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Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on February 27, 2024 02:34 (6M ago)

What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

Manage episode 244425153 series 2451492
Content provided by Sean Johnson @ Manifold. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sean Johnson @ Manifold or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Many of the students in my class at Kellogg come from the world of big consulting, but have been bitten by the startup bug. But how do you successfully leave the relatively stable, comfortable, prestigious walls of corporate America and successfully launch your new venture?

My guest is Jennifer Fitzgerald, and after helping financial services organizations as a consultant at McKinsey, she are her colleague took the plunge to start Policygenius, an online managed marketplace for insurance.

In this episode we discuss the genesis of Policygenius, how she systematically de-risked the idea early on, how she managed to build both sides of her marketplace business without heavy reliance on paid acquisition, and much more. We also get into her advice for folks lookin to take the plunge themselves, strategies for executing at a high level, for recruiting early team members, and for leveling up yourself as your organization starts to scale.

For more ideas on how to disrupt your own industry, visit us at www.digintent.com. And if you enjoyed this episode, please leave a review!

  continue reading

46 episodes

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