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Ep. 42: Henry Burreson, The Evolution of Influencer Marketing & Navigating the Creator Economy
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๐SUMMARY
In this episode of The Distro Boss Podcast, I sit down with Henry Burreson, an entrepreneur and founder of a podcast influencer marketing agency. Henry brings a wealth of experience to the table, discussing the evolving landscape of influencer marketing, the trials of building software for creators, and the complexities of managing successful campaigns. We delve into the nitty-gritty of campaign management, the impact of AI on the industry, and the challenges of scaling a business in the dynamic world of influencer marketing. Henry also shares insights on his upcoming software project, Rep Bot, designed to help creators negotiate better sponsorships with brands, and gives us a sneak peek into his soon-to-be-launched podcast, "Just Business," which explores ethics and success in the business world.
๐ CONNECT WITH HENRY BURSON
๐ป Website - https://www.soundwave.pro/
๐ฅ LinkedIn - https://www.linkedin.com/in/henryburreson/
๐ ABOUT THE PODCAST
The Distro Boss Podcast explores untold stories of business breakthroughs, engaging with entrepreneurs of all levels to examine the fusion of insights, experiences, and stories that redefine entrepreneurial success.
๐ MY NEW BOOK IS NOW LIVE: Grab your copy on Amazon here ๐
The DistroVerse: How to Build a Distribution Channel That Will Put You Ahead of 99% of Entrepreneurs - https://amzn.eu/d/9xI9e6U
๐ป CONNECT WITH ME
๐ป Website - https://www.distrolist.app/welcome
๐ฅ YouTube Channel - https://www.youtube.com/@DistroBoss
๐ฆ Twitter - https://twitter.com/SavrajAura
๐ธ Instagram - https://www.instagram.com/savrajaura/
๐ฅ LinkedIn - https://www.linkedin.com/in/savrajaura/
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