))
16: Should you leverage inbound tactics in your next PR campaign?
Manage episode 343940559 series 3166095
Content provided by Daniel Rosehill (Founder, DSR Ghostwriting), Daniel Rosehill (Founder, and DSR Ghostwriting). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Daniel Rosehill (Founder, DSR Ghostwriting), Daniel Rosehill (Founder, and DSR Ghostwriting) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
One of the main advantages of inbound marketing as opposed to outbound approaches is that the value of your content assets increases over time. In PR terms, a lot of the activity that we engage in is outbound - like cold pitching the media. But are there ways we could borrow from the inbound marketing playbook? Check out this video insight to learn more. For more information, visit DSR Ghostwriting at DSRGhostwriting.com.
21 episodes
Share
