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TEA 112: The State Of Facebook Advertising 2024
Manage episode 399348386 series 3017023
Content provided by Josh Coffy. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Josh Coffy or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
What's working right NOW with Facebook Ads? We get this question a lot. But, unfortunately, the answer to that questions is always moving.
So... in this episode, I brought on Dylan (our producer & paid media buyer at The Ecommerce Alley) to dive deep into some of the most-asked questions we get, as well as share insights as to what trends we see behind the scenes in the ecommerce space.
We cover things like:
- Broad, A+ Audiences, Interests, & Lookalikes
- Campaign Structures We See Working Well (+The #1 Most Used)
- Is Retargeting Still Valuable?
- Budget Scheduling (New Feature + Our Test Results)
- CPM Trends Since 2019
- Scaling %s (How FAST Can You Scale When Adjusting Budgets?)
-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-
► Special Podcast Listener Deal On Our Scientific Facebook Ads Testing Course + Free 30-Minute Ads Expert Call Included (Only $10)
► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!
► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month
► Follow Josh on social media:
YouTube | Instagram | Facebook | TikTok |
► Click here to join our free Facebook group to get additional resources & access to weekly LIVE workshops that will help grow your revenue. 🚀
145 episodes
Share
Manage episode 399348386 series 3017023
Content provided by Josh Coffy. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Josh Coffy or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
What's working right NOW with Facebook Ads? We get this question a lot. But, unfortunately, the answer to that questions is always moving.
So... in this episode, I brought on Dylan (our producer & paid media buyer at The Ecommerce Alley) to dive deep into some of the most-asked questions we get, as well as share insights as to what trends we see behind the scenes in the ecommerce space.
We cover things like:
- Broad, A+ Audiences, Interests, & Lookalikes
- Campaign Structures We See Working Well (+The #1 Most Used)
- Is Retargeting Still Valuable?
- Budget Scheduling (New Feature + Our Test Results)
- CPM Trends Since 2019
- Scaling %s (How FAST Can You Scale When Adjusting Budgets?)
-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-
► Special Podcast Listener Deal On Our Scientific Facebook Ads Testing Course + Free 30-Minute Ads Expert Call Included (Only $10)
► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!
► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month
► Follow Josh on social media:
YouTube | Instagram | Facebook | TikTok |
► Click here to join our free Facebook group to get additional resources & access to weekly LIVE workshops that will help grow your revenue. 🚀
145 episodes
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Similar to The Ecommerce Alley
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
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continue reading
A unicorn is a magical creature shrouded in mystery known for its ability to make the impossible possible. In modern times, the word “unicorn” has come to mean something intrinsically valuable and difficult to obtain, whether that be a business with a $1 billion dollar valuation, or the love of a special someone. On Zero to Unicorn, we’ll hear directly from the Kaeding family as they recount their history of founding and operating Norhart, a unicorn-level business in the construction industr ...
…
continue reading
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…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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