The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Content provided by iwd Agency and Iwd Agency. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by iwd Agency and Iwd Agency or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Similar to The eCommerce Playbook - For Magento, Shopify & BigCommerce
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
We interview hard to reach entrepreneurs. (Mark Cuban, Tim Ferriss, Sophia Amoruso, Tony Robbins, Barbara Corcoran, Gary Vaynerchuk, & many more). Unlike most podcast interview series Nathan Chan literally started from knowing nothing. He was just an average guy working in a 9-5 job he utterly hated. He knew nothing about entrepreneurship, nothing about startups, nothing about marketing, and nothing about online or how to build a business. So from launching Foundr Magazine he's gone out and ...
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
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Adobe Analytics VS Google Analytics 4
Manage episode 362343224 series 2557500
Content provided by iwd Agency and Iwd Agency. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by iwd Agency and Iwd Agency or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
IWD Agency - Visit Our Website
Contact Us: hi@iwdagency.com
When it comes to optimizing your ecommerce strategy, there is no doubt you need an analytics platform on your side.
Need help picking the right one for you?
In this episode, we go over the main differences between Adobe Analytics, and Google Analytics 4.
==============================================================
Bookmarks:
00:00 - Intro
00:17 - What You Want from Your Analytics Platform
00:36 - The End of Universal Analytics
01:08 - Differences in Data Collection
02:00 - GA4: Event-Based Tracking
02:19 - Reporting: How Your Data Shows Up, and What You Can Do With it
03:27 - The Learning Curve
04:13 - Adobe Analytics: Page-View Approach to Tracking
05:12 - Segmentation Support
06:16 - Attribution
07:18 - Pricing Difference
08:22 - Adobe Analytics Integration in Other Adobe Tools
==============================================================
SEMRush Tutorial for SEO
New Generative AI Tool, Adobe Firefly
SEO Tips for eCommerce Stores - Top 10, That No One Talks About!
Ahrefs Tutorial for SEO, Keyword Research Walk & Competitor Analysis
How ChatGPT Changed SEO Forever
eCommerce Trends in 2023
Designing a High Converting eCommerce Store with an Agency
What's New in Adobe Commerce 2.4?
Magento 2 Upgrade (Adobe Commerce) Guide: Best Practices, Frequency & Cost
Proven Metrics for Your eCommerce Success Using AOV & CRO
The Rise & Fall of Peloton
Shopify Plus VS. Adobe Commerce
==============================================================
Subscribe to our YouTube channel
IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more.
On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.
==============================================================
Follow us on:
While you're at it, check out our blogs.
===========================================================
100 episodes
Share
Manage episode 362343224 series 2557500
Content provided by iwd Agency and Iwd Agency. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by iwd Agency and Iwd Agency or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
IWD Agency - Visit Our Website
Contact Us: hi@iwdagency.com
When it comes to optimizing your ecommerce strategy, there is no doubt you need an analytics platform on your side.
Need help picking the right one for you?
In this episode, we go over the main differences between Adobe Analytics, and Google Analytics 4.
==============================================================
Bookmarks:
00:00 - Intro
00:17 - What You Want from Your Analytics Platform
00:36 - The End of Universal Analytics
01:08 - Differences in Data Collection
02:00 - GA4: Event-Based Tracking
02:19 - Reporting: How Your Data Shows Up, and What You Can Do With it
03:27 - The Learning Curve
04:13 - Adobe Analytics: Page-View Approach to Tracking
05:12 - Segmentation Support
06:16 - Attribution
07:18 - Pricing Difference
08:22 - Adobe Analytics Integration in Other Adobe Tools
==============================================================
SEMRush Tutorial for SEO
New Generative AI Tool, Adobe Firefly
SEO Tips for eCommerce Stores - Top 10, That No One Talks About!
Ahrefs Tutorial for SEO, Keyword Research Walk & Competitor Analysis
How ChatGPT Changed SEO Forever
eCommerce Trends in 2023
Designing a High Converting eCommerce Store with an Agency
What's New in Adobe Commerce 2.4?
Magento 2 Upgrade (Adobe Commerce) Guide: Best Practices, Frequency & Cost
Proven Metrics for Your eCommerce Success Using AOV & CRO
The Rise & Fall of Peloton
Shopify Plus VS. Adobe Commerce
==============================================================
Subscribe to our YouTube channel
IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more.
On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.
==============================================================
Follow us on:
While you're at it, check out our blogs.
===========================================================
100 episodes
All episodes
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Similar to The eCommerce Playbook - For Magento, Shopify & BigCommerce
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
We interview hard to reach entrepreneurs. (Mark Cuban, Tim Ferriss, Sophia Amoruso, Tony Robbins, Barbara Corcoran, Gary Vaynerchuk, & many more). Unlike most podcast interview series Nathan Chan literally started from knowing nothing. He was just an average guy working in a 9-5 job he utterly hated. He knew nothing about entrepreneurship, nothing about startups, nothing about marketing, and nothing about online or how to build a business. So from launching Foundr Magazine he's gone out and ...
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
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