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24. Pistachios
MP3•Episode home
Manage episode 382304576 series 3440270
Content provided by Freakonomics Network and Zachary Crockett. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Freakonomics Network and Zachary Crockett or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
How did a little green nut become a billion-dollar product, lauded by celebrities in Super Bowl ads? Zachary Crockett cracks open the story.
RESOURCES:
- "Almond Acreage Decline Prompts Industry Introspection," by Mitch Lies (West Coast Nut, 2023).
- American Pistachio Industry 2021 Annual Report, by American Pistachio Growers (2023).
- "California’s Agricultural Water Policies Are Nuts," by Douglas R. Noble (The Gainesville Sun, 2021).
- "Amid Drought, Billionaires Control a Critical California Water Bank," by Chloe Sorvino (Forbes, 2021).
- "Wonderful Pistachios Achieves Billion-Dollar Brand Milestone," press release by The Wonderful Company (2020).
- "Pistachios: The Quirks of Agricultural Trade in a Nutshell," by Andrea Durkin (Global Trade, 2020).
- "California Pistachios With Perfect Timing," by Mark Blackburn (The New York Times, 1979).
SOURCES:
- Sawyer Clark, director of asset management at Gold Leaf Farming.
- Diana Salsa, vice president of marketing for Wonderful Pistachios.
77 episodes
MP3•Episode home
Manage episode 382304576 series 3440270
Content provided by Freakonomics Network and Zachary Crockett. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Freakonomics Network and Zachary Crockett or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
How did a little green nut become a billion-dollar product, lauded by celebrities in Super Bowl ads? Zachary Crockett cracks open the story.
RESOURCES:
- "Almond Acreage Decline Prompts Industry Introspection," by Mitch Lies (West Coast Nut, 2023).
- American Pistachio Industry 2021 Annual Report, by American Pistachio Growers (2023).
- "California’s Agricultural Water Policies Are Nuts," by Douglas R. Noble (The Gainesville Sun, 2021).
- "Amid Drought, Billionaires Control a Critical California Water Bank," by Chloe Sorvino (Forbes, 2021).
- "Wonderful Pistachios Achieves Billion-Dollar Brand Milestone," press release by The Wonderful Company (2020).
- "Pistachios: The Quirks of Agricultural Trade in a Nutshell," by Andrea Durkin (Global Trade, 2020).
- "California Pistachios With Perfect Timing," by Mark Blackburn (The New York Times, 1979).
SOURCES:
- Sawyer Clark, director of asset management at Gold Leaf Farming.
- Diana Salsa, vice president of marketing for Wonderful Pistachios.
77 episodes
All episodes
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