217: *FREE DOWNLOAD* Create A Laser-Focused Marketing Message That Speaks To Your ICA The Efficient Advisor: Tactical Business Advice For Financial Planners podcast

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217: *FREE DOWNLOAD* Create a Laser-Focused Marketing Message that Speaks to Your ICA

2M ago 31:55

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Do you want the secret to crafting a LASER-FOCUSED message that speaks right into the heart of your perfect clients? Do you want to be able to read your clients’ minds and deliver an experience that is EXACTLY what they are looking for
Understanding these important things about your clients allows you to craft a message that helps you stand out from the sea of advisors and helps you add immense value…which makes you super referable!
In this podcast, Libby will give you:

A step-by-step exercise on how to craft your Ideal Client Avatar and ways to figure out where your “sweet spot” is for planning
A specific roadmap of questions to ask that will lead you to your laser-focused language
Ideas and examples of how to implement these results in different areas of your business, such as social media, planning process, referral process, and more!

Tune in now to learn how to create authentic, client-centered marketing that boosts your business!
LINKS:
Download Your “Laser Focused Marketing Message and ICA” Worksheet Here

Scale 2 The Top with Dr. Lyman Montgomery
Welcome to Scale 2 the Top," the essential podcast for business leaders and HR...

Listen on: Apple Podcasts Spotify

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Check out more FREE resources and our FREE video library at http://www.theefficientadvisor.com
Looking for all the resources from this episode? Check out this episode’s webpage for show notes, transcripts, downloads and more!

Chapters

1. 217: FREE DOWNLOAD Create a Laser-Focused Marketing Message that Speaks to Your ICA (00:00:00)

2. [Ad] Scale 2 The Top with Dr. Lyman Montgomery (00:18:56)

3. (Cont.) 217: FREE DOWNLOAD Create a Laser-Focused Marketing Message that Speaks to Your ICA (00:19:30)

231 episodes

A step-by-step exercise on how to craft your Ideal Client Avatar and ways to figure out where your “sweet spot” is for planning
A specific roadmap of questions to ask that will lead you to your laser-focused language
Ideas and examples of how to implement these results in different areas of your business, such as social media, planning process, referral process, and more!