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006: My simple, no-frills approach to launching new offerings

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Manage episode 196201271 series 1951508
Content provided by Lauren Hooker. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lauren Hooker or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

There’s plenty of talk out there about marketing your products and services, but a lot of expert launch strategies involve intense email sequences (that often overwhelm your list), pay-per-click Facebook ads, lots of bonuses, product bundles, and so on.

And while they may be helpful for some, these strategies can quickly get complicated and overwhelming for most creative business owners, especially those who are a one-man team.

Launches don’t have to be complicated, salesy, or manipulative.

If you’re preparing to launch a new offering - whether it’s a service or a product - you’ll walk away from this Ellechat with a new perspective on launches and gain some tangible steps for successfully promoting your new idea to your audience.

Show Notes
  continue reading

17 episodes

Artwork
iconShare
 
Manage episode 196201271 series 1951508
Content provided by Lauren Hooker. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lauren Hooker or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

There’s plenty of talk out there about marketing your products and services, but a lot of expert launch strategies involve intense email sequences (that often overwhelm your list), pay-per-click Facebook ads, lots of bonuses, product bundles, and so on.

And while they may be helpful for some, these strategies can quickly get complicated and overwhelming for most creative business owners, especially those who are a one-man team.

Launches don’t have to be complicated, salesy, or manipulative.

If you’re preparing to launch a new offering - whether it’s a service or a product - you’ll walk away from this Ellechat with a new perspective on launches and gain some tangible steps for successfully promoting your new idea to your audience.

Show Notes
  continue reading

17 episodes

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