Mastering Customer Personas: A Blend of Empathy & Analytics for Marketing Success
Manage episode 395900896 series 3502503
Have you ever wondered why some brands seem to whisper your name, enticing you into a world that feels designed just for you? That's the magic of customer personas, and in this episode, I'm sharing the blueprint for crafting these compelling characters. I paint the picture of the intricate dance between intuition and analytics.
So, lean in as we sketch out the personalities that will become the heartbeat of your marketing strategy.
30 episodes