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FIR #394: Marketers, Boards, and AI
Manage episode 407946542 series 1391833
Content provided by The FIR Podcast Network Everything Feed. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The FIR Podcast Network Everything Feed or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Companies whose boards include a member with marketing experience deliver higher investor returns than those whose boards lack marketing expertise. That higher return increases among companies losing market share. Does Artificial Intelligence (AI) threaten the path to board membership by dramatically reducing the number of marketers? OpenAI CEO Sam Altman thinks 95 percent of the work marketers do could become AI tasks. (Of course, the number of boards that take advantage of that marketing expertise -- and improved returns -- is very, very small.) Neville and Shel delve into these issues in this short midweek episode.
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The post FIR #394: Marketers, Boards, and AI appeared first on FIR Podcast Network.
139 episodes
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Manage episode 407946542 series 1391833
Content provided by The FIR Podcast Network Everything Feed. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The FIR Podcast Network Everything Feed or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Companies whose boards include a member with marketing experience deliver higher investor returns than those whose boards lack marketing expertise. That higher return increases among companies losing market share. Does Artificial Intelligence (AI) threaten the path to board membership by dramatically reducing the number of marketers? OpenAI CEO Sam Altman thinks 95 percent of the work marketers do could become AI tasks. (Of course, the number of boards that take advantage of that marketing expertise -- and improved returns -- is very, very small.) Neville and Shel delve into these issues in this short midweek episode.
Continue Reading →
The post FIR #394: Marketers, Boards, and AI appeared first on FIR Podcast Network.
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The UK Column is an independent news organisation analysing the information war.
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End of Western Civilization got you down? All is tickety-boo on The Andrew Klavan Show as Andrew laughs his way through Armageddon with political satire, cultural commentary, interviews and relentless mockery of racial pieties, sexual perversities, and feminist absurdities. Fridays at 8:30pm ET | 5:30pm PT.
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Technical interviews about software topics.
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Risky Business is a weekly information security podcast featuring news and in-depth interviews with industry luminaries. Launched in February 2007, Risky Business is a must-listen digest for information security pros. With a running time of approximately 50-60 minutes, Risky Business is pacy; a security podcast without the waffle.
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Tempers fly as the newsmakers of the week face-off in this award-winning show. Anchored by Sanket Upadhyay, this weekly program has politicians battlling wits with a live audience.
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