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EP2: Creating Better Service with Better Patients: Transitioning to Private Billing in Eye Care Practices with Andrew McKinnon (Part 1)
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In this episode of The Focused View, Michael Nasser explores the debate between bulk billing and private billing in eye care practices with Andrew McKinnon, CEO of Optometry Australia NSW/ACT. Their conversation spans the mission and impact of Optometry Australia, ongoing initiatives, and the evolving landscape of billing practices in the eyecare industry.
Andrew highlights the importance of private billing in maintaining high-quality care and sustainable business models, alongside practical strategies for transitioning from bulk to private billing in optometry practices.
Prior to becoming CEO, Andrew McKinon had been aware of optometry for some time (through his cousin, optometrist Tim McKinnon) before fate brought him to an interview with Tony Lord and Brian Layland, and the rest is history. He graduated with a Business Degree (UTS) in 1986 and has since added an MBA and Graduate Certificate in Employment Law.
Key Topics with Timestamps:
3:17 - Myopia control management
6:40 - Community awareness and education on myopia
9:01 - Challenges and opportunities in the realm of myopia control
11:28 - Having true collaboration for myopia management
16:49 - Expanding scope and optometry practice in Australia
2014 - New Zealand Recent changes in the optometry industry
22:32 - Potential benefits and challenges of expanding the scope of practice in Australia
24:52 - The future growth of the optometry industry
Mentioned Resources:
Connect with Andrew McKinnon:
LinkedIn: https://www.linkedin.com/in/andrew-mckinnon-b61316bb/
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Learn More About Us:
Website: https://www.thefocusedview.com.au/
Email: Michael@thefocusedview.com.au
LinkedIn: https://www.linkedin.com/showcase/the-focused-view
Instagram: https://www.instagram.com/thefocusedview/
Facebook: https://www.facebook.com/thefocusedview
Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
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