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Expanding your Business Internationally
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In this episode, I'm delighted to be joined by Jason Miles, SVP Finance at Conde Nast, the global media company with a portfolio including brands such as Vogue, Vanity Fair, GQ, Wired, among others.
In this conversation, Jason and I dive into some of the complexities of multinational expansion and how businesses can effectively manage those challenges that come with that.
🌟 Some of my favourite parts were:
✅ Considerations around when a business is ready to enter a new market;
✅ How to ensure the vision and values of your business are respected as you grow;
✅ Maintaining control over your cash as you enter markets with different payment practices;
✅ The benefits of a federated vs. centralised model to ensure consistent & accurate information;
✅ In house vs. External – insights into setting up offices and the trade-offs around speed, cost and risks to compliance.
Business Book Bonus Recommendation –
The Culture Map – Erin Meyer - https://amzn.eu/d/0YWNcg5
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