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Keith Smith: When Influencers Go Bad
Manage episode 421177319 series 3577372
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Influencer marketing is a potential minefield of problems. As a trailer for our forthcoming epic episode with Andrew Bloch, former Co-founder of Frank PR, we spoke to some experts in the field of influencer marketing to discuss some of the topics that Andrew raised - namely what to do when brand ambassadors and influencer marketing goes off the rails.
Featuring interviews with Danielle Wiley, CEO of Sway Group PR and Jason Falls, CEO of Marketing Podcast Network and host of the Winfluence podcast. The interview with Andrew Bloch comes out w/c 21st August 2023.
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