Peter E Cohan on What Makes a Great Presentation, How to Deliver Great Demos and Increase Your Sales

The Growth Mindset

On this new episode of The Growth Mindset Podcast, We talk to Peter E. Cohan who is the Founder, and Author of Great Demo! and Doing Discovery, helps software organizations achieve their presales, sales, and marketing objectives by making their discovery conversations competitively outstanding and their demos crisp, compelling and surprisingly effective. Peter has experience as an individual contributor, manager, and C-level team member in marketing, sales, and business development.

Peter and I dive deep into our podcast interview and talk about various topics like what separates normal presentations from Great ones, Why some companies make revenue while others don't, How can your teams give great online or offline demos, and much more. Below is a snippet of the variety of things we discuss:

0.52 sec - Two Best Ways to Deliver Great Online Presentations.

2.37 min - Does Dressing Well impact offline presentations or Demos by any chance and how it is received by the audiences?

4.15 min - Who is Peter E Cohan?

6.00 min to - What is GreatDemo?

10.24 min - This first step in your sales cycle when done right can help you close deals better.

15.50 min - How can people understand their customers and their requirements better?

21.35 min - A weak SDR and BDR Team are killing your revenue. Here's How.

23.54 min - Top 3 Ways to Deliver Great Demos.

33.00 min - Biggest Mistake you are making while Presenting to their Audience or your teams are making.

38.51 min - How should you present demos to a small company vs large ones?

44.20 min - There are only these 5 types of Buyers. Here's a list of them.

47.24 min - Should you do more Presentations and Demos? Busting Myths.

49.07 min - Why and What Challenges Organizations Face while trying to incorporate Great Demo techniques?

Follow us to find daily updates and success hacks on The Growth Mindset Page below:

Facebook: https://www.facebook.com/silawathirshad/

Instagram: https://www.instagram.com/silawath_irshad/

Linkedin: https://www.linkedin.com/in/silawathirshad/

Youtube: https://www.youtube.com/channel/UCuZnvhcH3F_8IjgDfJbAR3Q

You can find Peter E Cohan below:

Articles referred: https://greatdemo.com/a-prospects-tale-humorous-account-of-woe-and-triumph/

Linkedin: https://www.linkedin.com/in/petercohan/

Website: https://greatdemo.com/

Books by Peter E Cohan: 1- Great Demo!: How to Create and Execute Stunning Software Demonstrations.

2- Doing Discovery.