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Episode 79 - Why you cant build an audience using a funnel
Manage episode 327120867 series 3181293
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While Creators and Small businesses want to build an audience, most of them use a traditional vertical funnel to get the job done.
But if you study successful Creators like James Clear, Louis Grenier, Jonathan Stark, and many more... you would realize that their thought process of building an audience is entirely different. They don't depend on the vertical funnel.
Instead, they use a horizontal funnel. And this is what we discuss in this podcast episode.
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