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Addressing advertising's impact on the environment with Purpose Disruptors

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Manage episode 277992924 series 1934726
Content provided by Tom and IAB UK. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom and IAB UK or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Amid all the stories of recovery, growth and adapting, there's been one major global story that’s not been getting as much attention as usual this year - ad land's responsibility as an industry when it comes to the climate emergency. In this episode, James speaks to Mindshare's Rob McFaul and The Comms Lab's Jonathan Wise, co-founders of Purpose Disruptors, a group of people setting out to increase awareness of the impact our work is having on the environment. Much of what they have to say will stop listeners in their tracks, so we hope this will be just the first step you take on this subject. Once you've listened, you can find out about The Great Reset at https://greatreset.com and download their vital white paper here: https://greatreset.com/#white-paper

Hosted on Acast. See acast.com/privacy for more information.

  continue reading

206 episodes

Artwork
iconShare
 
Manage episode 277992924 series 1934726
Content provided by Tom and IAB UK. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom and IAB UK or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Amid all the stories of recovery, growth and adapting, there's been one major global story that’s not been getting as much attention as usual this year - ad land's responsibility as an industry when it comes to the climate emergency. In this episode, James speaks to Mindshare's Rob McFaul and The Comms Lab's Jonathan Wise, co-founders of Purpose Disruptors, a group of people setting out to increase awareness of the impact our work is having on the environment. Much of what they have to say will stop listeners in their tracks, so we hope this will be just the first step you take on this subject. Once you've listened, you can find out about The Great Reset at https://greatreset.com and download their vital white paper here: https://greatreset.com/#white-paper

Hosted on Acast. See acast.com/privacy for more information.

  continue reading

206 episodes

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