The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Content provided by Tom and IAB UK. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom and IAB UK or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Spotlight on sustainability, with GroupM’s Dave Sandham
Manage episode 413139841 series 1934726
Content provided by Tom and IAB UK. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom and IAB UK or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week’s episode sees James sit down with GroupM’s Senior Director for Supply Operations, Dave Sandham, and the IAB’s Director of Transformation, Sophia Haynes, to chat about the IAB’s newly launched Environmental Sustainability FAQs. What’s the rationale, who’s involved and how are the FAQs being used day-to-day by businesses like GroupM? It’s all on the agenda this week.
Check out IAB UK's Environmental Sustainability FAQs here: https://www.iabuk.com/environmental-sustainability-faqs
Tickets for Engage 2024 are available here: https://www.iabuk.com/events-training/engage-2024
Hosted on Acast. See acast.com/privacy for more information.
209 episodes
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Manage episode 413139841 series 1934726
Content provided by Tom and IAB UK. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom and IAB UK or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week’s episode sees James sit down with GroupM’s Senior Director for Supply Operations, Dave Sandham, and the IAB’s Director of Transformation, Sophia Haynes, to chat about the IAB’s newly launched Environmental Sustainability FAQs. What’s the rationale, who’s involved and how are the FAQs being used day-to-day by businesses like GroupM? It’s all on the agenda this week.
Check out IAB UK's Environmental Sustainability FAQs here: https://www.iabuk.com/environmental-sustainability-faqs
Tickets for Engage 2024 are available here: https://www.iabuk.com/events-training/engage-2024
Hosted on Acast. See acast.com/privacy for more information.
209 episodes
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Similar to The IAB UK Podcast
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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