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Launch Excellence: Episode 6 | US Edition: The Rewrite of the Business of Launch
Manage episode 410442164 series 2286431
Sarah Rickwood is joined by Elyse Muñoz, IQVIA’s US Director of Research & Insights, to discuss the first of a three-part launch excellence series on the current state of US launch and the new rules for launching excellently in the US, the most important market for global innovative medicines success.
63 episodes
Manage episode 410442164 series 2286431
Sarah Rickwood is joined by Elyse Muñoz, IQVIA’s US Director of Research & Insights, to discuss the first of a three-part launch excellence series on the current state of US launch and the new rules for launching excellently in the US, the most important market for global innovative medicines success.
63 episodes
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