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Ep. 034 - Writing Copy That’s Unmistakably You with Justin Blackman
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Manage episode 267257740 series 1836509
Content provided by Laura Sprinkle. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Laura Sprinkle or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Good copywriting can make all the difference in your business marketing strategy, but your copy is only as good as the voice behind it. In order for your copy -- whether written by you or a professional copywriter -- to resonate with people, it needs to sound like you. And this week’s guest shows people how to do just that by creating voice guides to help make their copy sound undeniably like themselves.
Justin Blackman is a copywriter who’s a little bit extra (which I love!). In 2017, he wrote 100 headlines a day for 100 days. For PRACTICE. Over the last two years, he's written copy for 309 entrepreneurs and more than a dozen brands. This ridiculous experience (and mild obsession) has taught him how to analyze and mirror nearly every type of voice out there. It turned him into a Brand Ventriloquist, and he teaches other copywriters how to mirror their clients’ voices.
People say he's pretty fly… for a write guy.
73 episodes
Share
Archived series ("Inactive feed" status)
When?
This feed was archived on December 03, 2023 07:09 (
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 267257740 series 1836509
Content provided by Laura Sprinkle. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Laura Sprinkle or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Good copywriting can make all the difference in your business marketing strategy, but your copy is only as good as the voice behind it. In order for your copy -- whether written by you or a professional copywriter -- to resonate with people, it needs to sound like you. And this week’s guest shows people how to do just that by creating voice guides to help make their copy sound undeniably like themselves.
Justin Blackman is a copywriter who’s a little bit extra (which I love!). In 2017, he wrote 100 headlines a day for 100 days. For PRACTICE. Over the last two years, he's written copy for 309 entrepreneurs and more than a dozen brands. This ridiculous experience (and mild obsession) has taught him how to analyze and mirror nearly every type of voice out there. It turned him into a Brand Ventriloquist, and he teaches other copywriters how to mirror their clients’ voices.
People say he's pretty fly… for a write guy.
73 episodes
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Similar to The Laura Sprinkle Show
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
…
continue reading
Kara Goldin, founder of Hint, sits down with today’s most fascinating entrepreneurs, disruptors, and change-makers for a no-holds-barred discussion of how they overcame long odds on the road to start-up success. Guests such as Guy Kawasaki (Apple, Canva), Julie Bornstein (The Yes, Stitch Fix), Mindy Grossman (WW), and Amy Errett (Madison Reed) share wisdom and anecdotes that will inspire you – and challenge you to think differently about achieving your goals. For more on the podcast as well ...
…
continue reading
A daily show for everyone who works a regular job and wants to start an income-earning project on the side. In each episode, listeners will hear a different story of someone who's started a side hustle—along with what went well, how that person overcame challenges, and what happened as a result. The show is written and hosted by Chris Guillebeau, the New York Times bestselling author of The $100 Startup, The Happiness of Pursuit, and other books.
…
continue reading
This Podcast is created and curated by Deepak Jayaraman (an Executive Coach and a Leadership Advisor). He lives in Mumbai and works with successful Senior Executives by helping them play to their unique potential but with a sharp focus on transitions (business or career). Just like businesses need to think about "where to play" and "how to win", leaders need to be coherent about "where to go" and "how to grow" in their journeys. Deepak works with them during pivotal moments to help them with ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Whatever you lead can only grow when you do. Experience real-life, real-time business and leadership coaching from Dave Ramsey, a successful CEO, popular radio personality, bestselling author, and now the host of The EntreLeadership Podcast. Dave takes your calls and draws on over 30 years of experience as the CEO of Ramsey Solutions to help you overcome the challenges you're facing. More at https://www.ramseysolutions.com/shows/the-entreleadership-podcast.
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
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