Jen Berson leaves litigation to start her own PR agency

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By Megan Smiley. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Jen Berson left civil litigation after she “saw the light”, decided to pursue more creative endeavors, and founded her own business. She is now the President & Founder of Jeneration PR and the creator of the Agency Accelerator, where she teaches entrepreneurs how to launch, grow & scale a profitable PR & marketing agency. Jen talks about listening to and following her inner voice to a career she finds incredibly fulfilling and which allows her to also prioritize being a present parent.

In this episode, we discuss:

  • Jen had a vague intention to get into entertainment law, and ended up in general litigation
  • Went to a smaller firm, which allowed her more time to explore other interests
  • Jen somewhat randomly reached out to help market a small fragrance business she liked
  • Jen realized she enjoyed work with a tangible result, that had an immediate positive impact on a business
  • She started exploring the various routes within PR, starting by working with a solo firm and then going out on her own
  • She did battle with this idea that she left law because she couldn’t hack it, but she realized it was just a complete personality mismatch
  • Jen wanted to build a life where she loved her work, made good money, and had time for family

Get on the VIP Waitlist for The Lawyer’s Escape Plan program: https://view.flodesk.com/pages/609057c10c791e4ece1d9104

Instagram: https://www.instagram.com/megansmileyesq/

Jeneration PR: https://www.jenerationpr.com/

Agency Accelerator: https://www.jenerationacademy.com/agency-accelerator

90 episodes