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S5 ; EP8 | Pricing Strategies For Products & Services
Manage episode 328038985 series 2338686
Content provided by Lebo Lion and Africa Podcast Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lebo Lion and Africa Podcast Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode we share the pricing strategies that marketers use to help companies generate sales and revenue.
There has long been a misconception that pricing is a finance function. This episode unpacks how pricing is the responsibility of the marketing department.
This is a great episode for anyone who wants to learn how to use pricing strategies to assist them in achieving their objectives.
98 episodes
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Manage episode 328038985 series 2338686
Content provided by Lebo Lion and Africa Podcast Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lebo Lion and Africa Podcast Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode we share the pricing strategies that marketers use to help companies generate sales and revenue.
There has long been a misconception that pricing is a finance function. This episode unpacks how pricing is the responsibility of the marketing department.
This is a great episode for anyone who wants to learn how to use pricing strategies to assist them in achieving their objectives.
98 episodes
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Similar to The Lebo Lion Show
A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
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continue reading
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…
continue reading
Evan Davis hosts the business conversation show with insights from the people at the top.
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
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continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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