27: Increase Revenue with Affiliate Commissions

The Let's Talk Tech Show

Show Notes

I don't know an entrepreneur who doesn't want to increase her revenue. And we've all heard from the gurus how important it is to "make money while you sleep".

I can get behind that.

We've all got the same 24 hours in a day, and because we don't want to actually WORK 24 hours, it makes sense to maximize our revenue as best we can.

Affiliate commissions is one of those streams of revenue that really is simple to add to the existing work you're doing.

In this episode, my guest, Jeannine Crooks, demystifies affiliate marketing and gives the basics on how to get started. She's a senior account manager for AffiliateWindow.com.

No big promises of course and examples Jeannine gives are certainly not typical but they show what's possible. I earn affiliate income through this site and it's one of the ways I fund the work I do.

So remember, the links in this post and in all the posts on this site could be affiliate links. That means I get a small (very small) commission if you buy something through them (and that's how affiliate marketing works).

In this episode you'll discover:

• Why businesses are willing to pay to have others send them business
• What a company looks at when evaluating an affiliate’s application
• When to start applying for affiliate programs
• The rules about disclosure with affiliate marketing
• What to say and where to say it – disclosure --- the top of your posts
• Where to go to figure out if a business has an affiliate program

Terms That Might Be New to You

Scraping

Affiliate

Affiliate networks

Forums

Publisher

Merchant or Advertiser

Monetization model

Persona

Unsubstantiated claims

Disclose

Pulgins

Fraudsters

Java script

Domain name

Hosting

Links and Resources

Affiliate Window - Jeannine's employer

Jeannine on LinkedIn

The Coffee Detective

Hostgator

FTC -- the government agency that regulates affiliate marketing

Past episodes of Let's Talk Tech that relate to this one

Commission Junction -- Like Jeannine's company, this is a company that manages affiliate programs

Linkshare / Rakuten -- Similar to Commission Junction

Take It Deeper With Extra Research

An article about disclosures on blogs

This article is billed as being for mommy bloggers but the tips apply to all of us

About Us

Winnie Anderson is an award-winning copywriter and brand strategist, a best-selling author, and respected instructor. She writes books, creates courses, and provides limited one-on-one consulting with and for introverted entrepreneurs who are ready to get their message out in a bigger way and who hate selling. Learn more about her here

Judy Jordan is a virtual production assistant who helps entrepreneurs get their message out in a bigger way using live and recorded virtual events like webinars, teleseminars, live mobile streaming, podcasts, and virtual conferences. Learn more about her at her LinkedIn page or connect with her on Facebook.

Sue Brettell is brand developer and designer who acts as Winnie's creative director. Sue helps entrepreneurs communicate their brand essence by creating compelling visual brand elements and coordinating them into a strong, unified visual brand. Learn more about her at her LinkedIn page. Connect with her on Facebook.