Make+Create Ep. 11: Meet Aditi Shekar of Zeta

The Make and Create Podcast

I’m your host Jen Veguilla- Lezan and I am back this week with an interview featuring Aditi Shekar – the founder behind finance tech start up – Zeta. Aditi is truly an international woman who has lived all over the world growing up as her mother worked for the UN. While it may come as a surprise – moving to the US for college at NC Chapel Hill it was a culture shock. Her mother left her with one piece of important advice as she left her for her freshman year – she told her Aditi, you can’t get a credit card! While it may seem odd, she realized she didn’t know much about credit and while her and her mother had discussed money, sheb didn’t really have a good concept of things like credit. Living on her own, though, gave her a crash course on the concepts of finance, budgeting and eventually investing and she became obsessed. After spending years working with young professionals, she was surprised at the lack of financial support they had access to. Moreover, she was frustrated by her own experience in trying to merge her finances with her significant other. To solve both these problems, Aditi launched Zeta. throughout the episode we talk about her journey from working at a start up to launching her own. She shares a candid recap of the journey, the realities of funding and building out a company from concept to final product. We get into the details of Zeta, how it helps people manage their finance, the concepts of social entrepreneurship and what her goals are for the coming years. If you are someone interested in tech startups or finance or just want some good insider information on how you can manage your own financials, then this is the episode for you. If you like what I am doing and want to support, take a moment to check out the show’s patreon page at patreon.com/makeandcreatepodcast. Any pledge amount can help me with the admin side to keep creating the content on this show. --- Support this podcast: https://podcasters.spotify.com/pod/show/makeandcreate/support