The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Content provided by Mary Kathryn Johnson and Kelly Garrett, Mary Kathryn Johnson, Kelly Garrett, and Marketing Futurists. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mary Kathryn Johnson and Kelly Garrett, Mary Kathryn Johnson, Kelly Garrett, and Marketing Futurists or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Ep 019: Jason Swenk Utilizes Technology to Personalize Rather Than Automate
Manage episode 225028963 series 2443660
Content provided by Mary Kathryn Johnson and Kelly Garrett, Mary Kathryn Johnson, Kelly Garrett, and Marketing Futurists. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mary Kathryn Johnson and Kelly Garrett, Mary Kathryn Johnson, Kelly Garrett, and Marketing Futurists or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Jason Swenk (jasonswenk.com) brings over a decade of experience of running an agency to the conversation.
In a world where we are pushing to automate more and more, Jason actually takes a different approach. He is trying to move away from automation towards more personal conversations and technology like Messenger Bots are helping him do just that.
Jason advises agency clients to never stop pursuing new technology and that taking fast action is the key to success. It’s not about that one tool or tech that will revolutionize your business, it’s about knowing who you really are and realizing technology will change, so never settle.
It’s the companies who stay on top of these trends but have an underlying unique problem they solve, that stay on top.
Get in touch with Jason at jasonswenk.com and on Instagram.
20 episodes
Share
Manage episode 225028963 series 2443660
Content provided by Mary Kathryn Johnson and Kelly Garrett, Mary Kathryn Johnson, Kelly Garrett, and Marketing Futurists. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mary Kathryn Johnson and Kelly Garrett, Mary Kathryn Johnson, Kelly Garrett, and Marketing Futurists or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Jason Swenk (jasonswenk.com) brings over a decade of experience of running an agency to the conversation.
In a world where we are pushing to automate more and more, Jason actually takes a different approach. He is trying to move away from automation towards more personal conversations and technology like Messenger Bots are helping him do just that.
Jason advises agency clients to never stop pursuing new technology and that taking fast action is the key to success. It’s not about that one tool or tech that will revolutionize your business, it’s about knowing who you really are and realizing technology will change, so never settle.
It’s the companies who stay on top of these trends but have an underlying unique problem they solve, that stay on top.
Get in touch with Jason at jasonswenk.com and on Instagram.
20 episodes
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Similar to The Marketing Futurist Podcast
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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…
continue reading
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…
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continue reading
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