The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Content provided by Daniel Murray. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Daniel Murray or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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263 - Why You Should Pay Attention To TikTok Shop, with Jake Bjorseth
Manage episode 422202492 series 2803920
Content provided by Daniel Murray. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Daniel Murray or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
If you aren’t on TikTok Shop, literally, what are you doing?
Whether you’re unsure about how to take advantage of the platform or still don’t know how it can benefit your Ecommerce store, don’t worry—I’m chatting with Jake Bjorseth, CEO of Trndsttrs Media, to break down everything you need to know about harnessing the power of TikTok Shop.
Discover the strategies and tactics that can help you to succeed on the platform, including the importance of creator partnerships, the role of exclusivity, and the direct connection between marketing and conversion. As the voice of Gen Z, Jake brings his unique perspective on leveraging trust and influencers for the ultimate success on TikTok.
Are brand guidelines doing more harm than good? And what marketing hill would Jake absolutely die on? Tune in now to find out!
Digital marketers, start working smarter with Wix Studio, THE web platform for agencies and enterprises. After you deliver in record time, Wix Studio’s built-ins, like automatic redirects,
help sites stay optimized for long-term growth.
Less repetition, more growth. Visit https://www.wix.com/studio for more information.
00:00:02 - Gen Z and Millennials Collide in Marketing Podcast
00:00:45 - Gen Z vs. Millennial Marketing Debate
00:05:09 - Revolutionizing Commerce with TikTok Shop
00:15:40 - Trust Factor in Affiliate Marketing
00:23:49 - Leveraging Influencers for TikTok Success
00:31:17 - Directly Connecting Marketing and Conversion on TikTok Shop
00:34:03 - The Impact of Brand Guidelines
00:41:31 - LinkedIn and TikTok Strategy Guide
Follow Jake:
LinkedIn: https://www.linkedin.com/in/trndsttr/
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:
399 episodes
Share
Manage episode 422202492 series 2803920
Content provided by Daniel Murray. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Daniel Murray or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
If you aren’t on TikTok Shop, literally, what are you doing?
Whether you’re unsure about how to take advantage of the platform or still don’t know how it can benefit your Ecommerce store, don’t worry—I’m chatting with Jake Bjorseth, CEO of Trndsttrs Media, to break down everything you need to know about harnessing the power of TikTok Shop.
Discover the strategies and tactics that can help you to succeed on the platform, including the importance of creator partnerships, the role of exclusivity, and the direct connection between marketing and conversion. As the voice of Gen Z, Jake brings his unique perspective on leveraging trust and influencers for the ultimate success on TikTok.
Are brand guidelines doing more harm than good? And what marketing hill would Jake absolutely die on? Tune in now to find out!
Digital marketers, start working smarter with Wix Studio, THE web platform for agencies and enterprises. After you deliver in record time, Wix Studio’s built-ins, like automatic redirects,
help sites stay optimized for long-term growth.
Less repetition, more growth. Visit https://www.wix.com/studio for more information.
00:00:02 - Gen Z and Millennials Collide in Marketing Podcast
00:00:45 - Gen Z vs. Millennial Marketing Debate
00:05:09 - Revolutionizing Commerce with TikTok Shop
00:15:40 - Trust Factor in Affiliate Marketing
00:23:49 - Leveraging Influencers for TikTok Success
00:31:17 - Directly Connecting Marketing and Conversion on TikTok Shop
00:34:03 - The Impact of Brand Guidelines
00:41:31 - LinkedIn and TikTok Strategy Guide
Follow Jake:
LinkedIn: https://www.linkedin.com/in/trndsttr/
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:
399 episodes
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Similar to The Marketing Millennials
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
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…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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continue reading
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continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
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continue reading
1
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…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
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…
continue reading
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