Artwork

Content provided by Daniel Murray. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Daniel Murray or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

281 - “How Do I Build Community”, with Erika Joy Erb

51:15
 
Share
 

Manage episode 443167006 series 2803920
Content provided by Daniel Murray. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Daniel Murray or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

A LIVE podcast recording with a CMO?? YESSS.

I sat down with CMO of United Way of Greater Philadelphia, Erika Joy Erb, LIVE at Digital Summit to jump right into community building.

UGC, maintaining brand integrity while scaling Marketing efforts, and practical tips on enhancing community engagement, this episode dissects it all.

Get your pumpkin spiced latte, and hit play.

18:02 Authenticity in Storytelling

25:14 Email List Management Strategies

29:38 Importance of a Brand Playbook

30:21 Simplifying Marketing Jargon

40:29 Launching a Community: Key Considerations

56:00 Consistency in Marketing

Follow Erika:

LinkedIn: https://www.linkedin.com/in/erikajoyerb/

Follow Digital Summit:

LinkedIn: https://www.linkedin.com/company/digitalsummitseries

Follow Daniel:

YouTube: https://www.youtube.com/@themarketingmillennials/featured

Twitter: https://www.twitter.com/Dmurr68

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing

Sign up for The Marketing Millennials newsletter:

www.workweek.com/brand/the-marketing-millennials

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:

www.workweek.com

  continue reading

433 episodes

Artwork
iconShare
 
Manage episode 443167006 series 2803920
Content provided by Daniel Murray. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Daniel Murray or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

A LIVE podcast recording with a CMO?? YESSS.

I sat down with CMO of United Way of Greater Philadelphia, Erika Joy Erb, LIVE at Digital Summit to jump right into community building.

UGC, maintaining brand integrity while scaling Marketing efforts, and practical tips on enhancing community engagement, this episode dissects it all.

Get your pumpkin spiced latte, and hit play.

18:02 Authenticity in Storytelling

25:14 Email List Management Strategies

29:38 Importance of a Brand Playbook

30:21 Simplifying Marketing Jargon

40:29 Launching a Community: Key Considerations

56:00 Consistency in Marketing

Follow Erika:

LinkedIn: https://www.linkedin.com/in/erikajoyerb/

Follow Digital Summit:

LinkedIn: https://www.linkedin.com/company/digitalsummitseries

Follow Daniel:

YouTube: https://www.youtube.com/@themarketingmillennials/featured

Twitter: https://www.twitter.com/Dmurr68

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing

Sign up for The Marketing Millennials newsletter:

www.workweek.com/brand/the-marketing-millennials

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:

www.workweek.com

  continue reading

433 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide