Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
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Episode 37 - The Business of Cannabis
Manage episode 211573331 series 2386725
Content provided by acorn30. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by acorn30 or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today on The Marketing Podcast, like many Canadians, Heather Watson and Brendan Quigley are gearing up for the legalization of Cannabis. They are talking about new products, branding and branding rules as well as the fight to sell cannabis products.
Hill Street, maker of alcohol free beer and wine, have formulated a new cannabis infused beverage. Heather and Brendan dive in to creating market share and how new legislation creates new opportunities.
Fleurish Cannabis is a company founded by women that targets cannabis to women. They’ve launched some new packaging that is geared toward this audience and are working within tight government imposed packaging rules. Heather and Brendan talk about the challenges in industries and guerilla marketing tactics that can be used to get your brand and product in front of people.
In Newfoundland and Labrador, grocery store giant Loblaw is looking to sell cannabis products through their tobacco centres. They’re mum on the overall plan but if they’re involved, they no doubt see the revenue potential.
On our Favourite Things, Heather and Brendan talk about Google’s video chat platform, Meet.
Links:
Health Canada Cannabis Packaging Rules
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Join the conversation on Facebook
To help out the show:
- Leave an honest review on iTunes or in the Google Play. Your ratings and reviews really help and I read each one. Subscribe on iTunes or Google Play.
The Marketing Podcast is brought to you by acorn30 and NeighbourhoodDomains.com
72 episodes
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Manage episode 211573331 series 2386725
Content provided by acorn30. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by acorn30 or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today on The Marketing Podcast, like many Canadians, Heather Watson and Brendan Quigley are gearing up for the legalization of Cannabis. They are talking about new products, branding and branding rules as well as the fight to sell cannabis products.
Hill Street, maker of alcohol free beer and wine, have formulated a new cannabis infused beverage. Heather and Brendan dive in to creating market share and how new legislation creates new opportunities.
Fleurish Cannabis is a company founded by women that targets cannabis to women. They’ve launched some new packaging that is geared toward this audience and are working within tight government imposed packaging rules. Heather and Brendan talk about the challenges in industries and guerilla marketing tactics that can be used to get your brand and product in front of people.
In Newfoundland and Labrador, grocery store giant Loblaw is looking to sell cannabis products through their tobacco centres. They’re mum on the overall plan but if they’re involved, they no doubt see the revenue potential.
On our Favourite Things, Heather and Brendan talk about Google’s video chat platform, Meet.
Links:
Health Canada Cannabis Packaging Rules
Thanks for Listening!
To share your thoughts:
Join the conversation on Facebook
To help out the show:
- Leave an honest review on iTunes or in the Google Play. Your ratings and reviews really help and I read each one. Subscribe on iTunes or Google Play.
The Marketing Podcast is brought to you by acorn30 and NeighbourhoodDomains.com
72 episodes
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Similar to The Marketing Podcast
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
The daily drama of money and work from the BBC.
…
continue reading
Weekly ideas, insights, and tips on management from Harvard Business Review.
…
continue reading
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
…
continue reading
Evan Davis hosts the business conversation show with insights from the people at the top.
…
continue reading
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Go offline with the Player FM app!
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