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Ep 3. Emily Watson - Creative Director, The Content Creature | 'Not just Pretty Pictures' |
Manage episode 365002888 series 3474615
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Today we are thrilled be joined by Rebeccas good friend, and marketing extraordinaire - Emily Watson. Emily is Creative Director at The Content Creature and absolutely loves the magic of words. Emily’s experience in marketing is a result of over 15 years in the property and development industry. During this time, she discovered a passion for all things creative, content, marketing, and social media. Emily is a specialist in organic content, social media management and developing strategies to advance businesses in their niche. Emily’s Melbourne-based business, The Content Creature, was built from a desire to use creativity and help other businesses stand out in the ever-evolving social media landscape. The Content Creature specialises in unique content marketing to help engage customers, increase online presence and grow communities.
Topic Summary:
- Emily’s career journey
- The Content Creature
- Content marketing - what is it?
- Finding an authentic voice
- The future of social media marketing
- Content Marketing done well
- User generated content
- Going viral isn’t always what you think
- Who wants a purple rock?
- Balancing family while running a start up business
- AI in Marketing and its impact
- Hiring for attitude and not just experience
This podcast is possible thanks to our sponsors: scouted. and Polka Dot Property.
Connect with us on LinkedIn:
Rebecca Shackleton | Polka Dot Property
If you’ve got an interesting property story to tell, we’d love to hear from you: email us at themasterplanpodcast@gmail.com
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