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Daria joins The Meeting
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Today’s guest is Daria Shapovalova, a talented and charismatic fashion figure who placed Ukraine on the map and was listed in the BOF 500, People “shaping in the global fashion industry”, and in 2019 in Forbes US 30Under30 (Arts & Culture). Daria began when she was only 19, and since then she has built herself a successful career with the ethos that there’s always something new to learn.
In this episode, Luba interviews Daria on the fashion industry and what goes on behind the scenes, through the lens of an insider. They’ll both share their perspectives on the lock down, the current trends, and the future of the industry. From the recent disruption of the fashion industry, to the mind blowing concept of digital garments, and the introduction of a whole new clothing category, today’s conversation is filled with fascinating information.
As COVID-19 has pushed people, businesses and entire industries to migrate to digital models and habits, retailers and designers are finding valuable opportunities to reach out to their consumers. Social media is more crucial than ever to stay relevant, not only for settled and successful brands, but for any entrepreneur eager to start their business in these times filled with hidden opportunities. Listen to this rich conversation and discover how one of the most polluting industries in the world is making efforts to transform into a more sustainable and ethical one. Learn how you can vote with your money and how you can support brands that are fighting to break the old rules of the fashion world.
Key Takeaways:
- The hidden opportunities of living in quarantine and why “normal” life will never be back.
- Online only: The digitalization and the remote communications for business, personal relationships and leisure activities.
- How Daria takes an active part in the fashion disruption.
- The power of storytelling, Daria’s vision and the future of the fashion industry.
- The concept of digital fashion and how it could impact our society.
- How fashion is transforming into a sustainable and ethical industry.
- Vote with your money: on-demand fashion vs local producing.
- Embracing beauty and welcoming innovation: what tech and fashion can learn from each other
- How TikTok could take over the business world.
Resources
Fashionopolis by Dana Thomas
Business Insider Hermès Article
Follow Daria on Instagram
Follow Luba on Instagram
Connect with Luba on LinkedIn
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