Navigating Social Media Switch: From Instagram to LinkedIn with Nathalie Lussier

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

I’m thrilled to welcome the amazing Nathalie Lussier, owner of AccessAlly, to the show.

We take a deep dive into Nathalie’s bold move to delete Instagram from her life and put her focus on LinkedIn to grow her personal brand and SaaS business.

Listen in to hear how this social media switch impacted her relationship with content creation and learn some important strategies that showcase the power of personal connections on social media and putting the human touch back in your marketing emails.

In this episode of the podcast, we talk about:

• The beginnings of AccessAlly starting at 12 years old
• Using tune-up calls for customer retention
• The Software and a service business model
• The human side of your brand
• Why Nathalie deleted Instagram
• Nathalie’s LinkedIn strategy
• Building untrackable relationships on social media

And so much more!

This Episode Was Made Possible By:

Riverside All-in-One Podcast & Video Platform

Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside

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About the Guest:

Nathalie Lussier is an award-winning entrepreneur who has been making websites since she was 12 years old. She graduated with a degree in Software Engineering and a job offer from Wall Street, but she turned down this job to start her own business right out of college.

As the founder of AccessAlly, the powerful digital course and membership WordPress plugin for industry leaders, she believes that access to education can help defy stereotypes and make the world a better place.

Website: https://accessally.com/ LinkedIn: https://www.linkedin.com/in/nathalielussier/ Facebook: https://facebook.com/nathalielussierpage

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/287