It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Brent Spicer with Marsello
Manage episode 365850131 series 2698850
Content provided by The Morgo Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Morgo Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Spice is a founder & CEO of Marsello, a smart marketing platform for smaller retailers. Marketing is really hard for these businesses. The Marsello platform has strong reporting & analytics. Retailers can run targeted marketing with data-driven automation, email, SMS, loyalty programs & social media and measure the impact of them. Thousands of small and medium-sized retailers and hospitality operators around the world are now using the Marsello platform.
www.marsello.com
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Manage episode 365850131 series 2698850
Content provided by The Morgo Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Morgo Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Spice is a founder & CEO of Marsello, a smart marketing platform for smaller retailers. Marketing is really hard for these businesses. The Marsello platform has strong reporting & analytics. Retailers can run targeted marketing with data-driven automation, email, SMS, loyalty programs & social media and measure the impact of them. Thousands of small and medium-sized retailers and hospitality operators around the world are now using the Marsello platform.
www.marsello.com
100 episodes
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Similar to The Morgo Podcast
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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…
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continue reading
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