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Calling Your Shot with Andrew Myers
Manage episode 303300542 series 2976429
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Andrew Myers began in sales and marketing at 16 years old selling toys door to door and eventually stumbled into the world of selling cars at staffed event sales all over the country. Both jobs required a keen understanding of short, succinct, powerful sales language that worked more often than not! In 2008, he explored a passion for making videos and successfully started a nationally recognized custom video studio with his brother in the heart of Seattle that was focused on the Automotive Industry and creating strong sales-optimized videos. What’s Next Media was later purchased by an automotive advertising company.
His second venture was systematically built to address all the problems he encountered in the large agency setting and doubled down to be an even more video-centric organization. He focused on using a series of video ads in concert with each other to digitally mimic the naturally more conversational sales process, rather than just producing “one-off” offer announcement type ads. The new idea helps small business owners build a system for their brand’s prospects where they are consistently seeing the right ad, served at the right time, with the right messaging to influence and engage anywhere in the purchase journey.
While training clients and their staff, Andrew began teaching across the country the skills needed for business people to create their own ad content he uses in-house to populate the ads his agency creates. Providing quality training and removing this large barrier for both salespeople and organizations to create or obtain quality video content was key to finding success.
Combining his extensive knowledge of selling people, not products and a videographer's storytelling ability he has compiled an extensive library of tips, tricks and examples to help anyone with a cell phone make “videos that don’t suck” that influence prospects and provide a more engaging experience.
www.parachutevideoads.com
www.littlevideosbigresults.com
https://www.facebook.com/Emerstan
https://twitter.com/THEemerstan
andrew@parachutevideoads.com
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