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Brand Springbok

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Manage episode 436882243 series 3361753
Content provided by SAfm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by SAfm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Back in September 2023, The South African Rugby Union warned that it will take legal action against companies that ambush its intellectual property rights after securing a court order restraining Eskort from continuing a marketing campaign using the Springboks brand and IP. How valuable, you may ask, is the Springbok brand? Mike Sharman, Chief Creative Officer of Retroviral will help us answer that question…

GUEST: Mike Sharman, Chief Creative Officer of Retroviral

  continue reading

9361 episodes

Artwork

Brand Springbok

The National Pulse

23 subscribers

published

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Manage episode 436882243 series 3361753
Content provided by SAfm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by SAfm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Back in September 2023, The South African Rugby Union warned that it will take legal action against companies that ambush its intellectual property rights after securing a court order restraining Eskort from continuing a marketing campaign using the Springboks brand and IP. How valuable, you may ask, is the Springbok brand? Mike Sharman, Chief Creative Officer of Retroviral will help us answer that question…

GUEST: Mike Sharman, Chief Creative Officer of Retroviral

  continue reading

9361 episodes

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