Artwork

Content provided by Planful. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Planful or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Navigating The Changing Landscape of Marketing Data with Patrick Reynolds, CMO of BlueConic

34:30
 
Share
 

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on April 01, 2024 15:00 (2M ago)

What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

Manage episode 355972496 series 3139944
Content provided by Planful. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Planful or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode of The Next CMO podcast, we speak to Patrick Reynolds, the CMO of BlueConic, the leading provider of pure play customer data platforms. We talk about all things data with Patrick, including the changing data privacy landscape. How to leverage and actually use the data that you're collecting for your customers in a permission enabled way, the future of data, what kind of resources you need to have in your organization to take advantage of all this data and what to think about in the coming year about the use of data. I hope you enjoy the show.

Learn more about Patrick Reynolds, CMO of Blueconic

Learn more about BlueConic

Follow Peter Mahoney on Twitter and LinkedIn

Learn more about Plannuh

Join The Next CMO Community

Recommend a guest for The Next CMO podcast

Produced by PodForte

  continue reading

117 episodes

Artwork
iconShare
 

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on April 01, 2024 15:00 (2M ago)

What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

Manage episode 355972496 series 3139944
Content provided by Planful. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Planful or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode of The Next CMO podcast, we speak to Patrick Reynolds, the CMO of BlueConic, the leading provider of pure play customer data platforms. We talk about all things data with Patrick, including the changing data privacy landscape. How to leverage and actually use the data that you're collecting for your customers in a permission enabled way, the future of data, what kind of resources you need to have in your organization to take advantage of all this data and what to think about in the coming year about the use of data. I hope you enjoy the show.

Learn more about Patrick Reynolds, CMO of Blueconic

Learn more about BlueConic

Follow Peter Mahoney on Twitter and LinkedIn

Learn more about Plannuh

Join The Next CMO Community

Recommend a guest for The Next CMO podcast

Produced by PodForte

  continue reading

117 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide