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Episode 42: The Behavioral Science of Rallying Support in the Digital Age, with Sarah Welch
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The digital age, accelerated by the pandemic, has pushed most activities, including fundraising online. That has opened up our stories to audiences around the world. At the same time, that has removed some of the personal connection that we have to each other and causes. Sarah Welch is a behavioral scientist and Vice President at ideas42. She focuses her time thinking about—and helping organizations—affect positive change through the principals of behavioral science. Sarah joined the show to chat about what’s been happening in the nonprofit world. How do we navigate the changing landscape and rally support for causes large and small? ** Episode Links and Shownotes: https://nphf.show/ep42 ** • What we’ll be discussing: • The changing landscape of philanthropy • Navigating the new reality to rally support for causes large and small • The advantages and disadvantages of online events • How to adapt our storytelling to generate support for different size causes
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