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The NTM Growth Marketing Podcast #36 "Understanding Your Customer's Buying Cycles with Dave Mountain"
Manage episode 358636523 series 3033094
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"Marketing is a lot of different jobs, it’s a lot of different skills. It’s a very different skill-set to be able to craft and deliver a PR pitch that will resonate with The Wall Street Journal… from being able to implement Marketo on top of Salesforce.com… to automate customer communication." - Dave Mountain
Dave is a career B2B software marketer who has held leadership roles at startups and with Fortune500 companies. Most recently, he ran global field marketing for a European-based software growth company in the industrial aftermarket parts and service space. In this interview, Dave dives into his journey that got him into the marketing industry and shares his experiences, both wins and fails, since.
LinkedIn: https://www.linkedin.com/in/davidmountain/265 episodes
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