EP 04 - Starting a Business During the Pandemic w/ Sasha Canady of Servant Marketing
Manage episode 283634728 series 2866550
By Sonya Gonzalez Mier. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
I wanted to talk with Sasha as she set up her consultancy at the beginning of a full-blown global pandemic. Jumping off the corporate bandwagon is always scary; however, doing it like these can feel like jumping off a cliff without a parachute.
We'll talk about:
* how her initial plan to work with large big-name companies got impacted by the power of TikTok
* how she discovered small businesses and what impact it had on her consultancy and her approach to marketing
* and her advice and recommendation on setting up a business during a global pandemic
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