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Control Your Conversation With Podcast Interview Marketing: Part 3
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In this final installment of an impactful series, we hear from Interview Valet founder Tom Schwab and Marketing Manager Tiffany Meenk on how to control your conversations with podcast interview marketing.
Building on our earlier discussions, we've explored how to pinpoint and engage your ideal audience and effectively turn listeners into active leads. Now, we're focusing on wielding the full potential of your words to steer discussions and enhance your brand's influence across various platforms.
Together Tom and Tiffany unpack the transformative strategies that allow you to dominate social media, email, and your industry by sharing compelling podcast content. Dissecting how maintaining authenticity and embracing non-traditional approaches can forge genuine connections and resonate with the right audience. Plus, we highlight a long-term, data-driven strategy that not only amplifies your visibility but also drives concrete business outcomes.
Timestamps From This Episode:
[02:02] The role of marketing in controlling your expertise and brand perception.
[04:25] Repurposing strategies post podcast interview.
[07:16] Podcast interview marketing as a long-term marketing channel in your business.
[10:00] Timeliness and timelessness of podcast content – evergreen content considerations.
[22:11] Optimizing your time investment for podcast guests.
[26:15] The importance of authenticity to connect with your target audience in an AI-driven environment.
Resources From This Episode:
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